IDC Industry Spotlight: Empathy at Scale at the Pace of Digital in Financial Services

Read this insightful, custom POV paper by IDC banking analyst Marc DeCastro to understand how to adjust your technology strategy to meet the changing digital-first expectations of your customers.

From account opening and loan origination to servicing interactions, the current customer experience is often frustrating. The paper discusses the imperative of using technology solutions to create empathetic and personalized banking experiences, to ultimately guide customers throughout their financial journey.

Discover:
● What 4 areas of data and technology you need to connect to deliver a banking customer experience that shows empathy and builds trust
● What 3 key roadblocks are preventing many financial services firms from creating this empathetic, personalized experience
● How to think about removing friction and using AI to demonstrate contextual awareness in your communications

Download the IDC paper now for valuable analyst insight and industry benchmark data.