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INNOVATE North America 2022: How to Drive Value and Growth through CCM

Gururaj Mutalikdesai, AVP – CCM Practice, ValueMomentum

Greg Mattick - Director of Application Development, Indiana Farm Bureau

The process of digital transformation can be daunting, and even more so when it entails maintaining multiple legacy print applications. The decision to replace legacy CCM systems with a modern platform is a critical step to move toward digital. But successfully implementing the modern platform to drive customer value and set the company up for business growth takes strategic planning and strong vendor partnerships.

Join this session with IFB and ValueMomentum to hear:

• IFB's strategy to move from legacy to digital

• Capabilities to develop within SmartComm to support customer experience

• How to use SmartComm as a driver for business growth