Globus Case Study
Click to download and learn how Smart Communications transformed Globus’ customer communication processes.


The Globus Family of Brands is one of the world’s largest providers of escorted travel.  For more than 85 years Globus has been providing a variety of vacations that address the needs of today’s diverse traveler with unparalleled vacation experiences, full of discovery and insight.

The Challenge

A communication cornerstone of Globus is its Passenger Document, producing over 270,00 in a single year.  After 16 years of continuous use and modification, the legacy system used to manage the content and create Globus’ Passenger Document became difficult and costly to manage.

The Requirement

Globus initiated a project to replace the aging document software with a more dynamic, user-friendly and scalable solution, with project goals including:

  • A more sensible workflow
  • Freeing up IT resources
  • Improved customer communication service
  • Improved business flexibility

Why Read This Case Study

Find out about the solution and results and learn why Kristian Bahr of Globus said: “The cost savings for us by using the Smart Communications are substantial, but perhaps what’s best about it is what we can do moving forward: communicating with agents and customers more often, making more information available online, and meeting the needs of savvier, autonomous travelers. With Smart Communications we can do that.”

Latest news and announcements…