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How to secure stakeholder buy-in when purchasing enterprise customer communications management (CCM) software
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By Sienna Quirk, Product Marketing Director at Smart Communications
We had the pleasure of meeting many of you at this year’s Dreamforce event and enjoyed learning about the challenges and pain points surrounding customer communication. Here are our top 5 key takeaways from our conversations with experts in the Salesforce ecosystem.
By Hitesh Bhindi, Director of Professional Services at Smart Communications
As expectations for more personal and meaningful interactions rise, companies are pressed to improve these conversations or risk losing out to the competition. Here are the five most important elements for consumers to help drive more personalized communications.
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