Monthly Archives

February 2018

Want to Effectively Communicate with Millennials? Put all your Customers Front and Center.

By Thought Leadership

By George Wright, CEO of Smart Communications

Millennials have strong opinions about how they want to interact with their brands of choice – and with this group now comprising a large segment of both customer base and revenue, this demographic cannot be ignored. Better yet, they can teach us a lot about the importance of a customer-centric approach.

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