Pekin Insurance selects Smart Communications for personalized multi-channel customer communications.

September 30, 2015 – The Smart Communications division of Thunderhead, the global leader in enterprise solutions for customer communications, today announced that Pekin Insurance has selected Smart Communications to create, manage and deliver all outbound policyholder correspondence.  Smart Communications is the industry-leading SaaS customer communications solution that provides business users ultimate control over creating and managing personalized multi-channel customer communications.

Pekin Insurance is one of North America’s most successful property and casualty insurance providers, with combined assets of $2 billion, more than 700 employees, 1,500 agencies, and 8,500 independent agents.  Pekin prides itself on delivering efficient and effective service to policyholders and have selected the Smart Communications solution to create, manage and deliver personalized and timely correspondence to its policyholders on the channels they prefer. Deployment of Smart Communications across Pekin’s business ensures consistent correspondences that aligns to the customer journey and ultimately improves policyholder retention.

In the coming months, Pekin will transform its core operational systems – underwriting, policy administration, billing, and claims management – using an integrated solution from Smart Communications partner Guidewire Software, a provider of software products to Property/Casualty insurers. Smart Communications provides seamless, out-of-the box integration with Guidewire InsuranceSuite™ to create all outbound customer communications from Pekin’s operational systems.  Guidewire and Smart Communications have over 45 joint customers worldwide within the insurance industry.

Neal Kaderabek, Chief Information Officer of Pekin Insurance, said, “Pekin Insurance is embarking on an ambitious transformation program, and we needed to be sure that our new operational systems are enabled for multi-channel communications within our new environment and processes. Smart Communications, together with Guidewire, gives Pekin that peace of mind as well as advanced customer communications capabilities to delight our policyholders.”

George Wright, General Manager of Thunderhead Smart Communications, added, “The Smart Communications division of Thunderhead is excited to add Pekin Insurance to our fast growing list of customers. Pekin Insurance chose Smart Communications because of our seamless integration with Guidewire InsuranceSuite and, crucially, due to Smart Communications’ proven pedigree in bringing business user control and lower TCO to personalized multi-channel customer communications. The market continues to validate our partnership and we look forward to working with both Pekin Insurance and Guidewire to deliver another successful deployment of our integrated platforms.

The Smart Communications division of Thunderhead is a member of the Guidewire PartnerConnect™ Solution and Ready for Guidewire programs.

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