Monthly Archives

February 2018

Want to Effectively Communicate with Millennials? Put all your Customers Front and Center.

By | Thought Leadership

By George Wright, CEO of Smart Communications

Millennials have strong opinions about how they want to interact with their brands of choice – and with this group now comprising a large segment of both customer base and revenue, this demographic cannot be ignored. Better yet, they can teach us a lot about the importance of a customer-centric approach.

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